Monthly Archives: June 2009

June 26th, 2009Peter Corbett
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Share Our Strength: Animation for Childhood Hunger Awareness

One in six children in the United States of America, the world’s wealthiest country, go to bed each night unsure of when their next meal will come.  That’s 12.4 million children, in our country, that are chronically hungry — 12.4 million children that regularly fail to get the food they need to thrive.  It’s a [...]
Posted in Brand Strategy, Content Creation, Digital Word of Mouth, blog
June 22nd, 2009Peter Corbett
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Viral Loops and Facebook Engagement Ads

My favorite part of what we do for clients involves mapping the intricicies of how social actions and content spread throughout the web. We’ve been creating some really interesting strategies lately and unfortunately most of that work is so client specific I can’t share it. However, the following two graphics are general enough that they’ll [...]
Posted in Digital Word of Mouth, Experiential Marketing, Interactive Strategy...
June 19th, 2009Peter Corbett
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Can Citizens With Smart Tech Solve Real Problems?

Since starting the Apps for Democracy project, and working with non-profits like Share Our Strength and Capital Area Food Bank, we’ve been thinking a lot about how to solve problems big and small in communities across the country. iStrategyLabs has also been working on a project to solve the acute needs of citizens of the [...]
Posted in Citizen Engagement, Community Development, Social Media Marketing, blog