Category Archives: Influencer Identification

January 14th, 2008Peter Corbett
4 Comments

Speaking Engagement at Media Future Now in DC

Per Andy Mirsky’s gracious invitation, Peter Corbett will be speaking at the following event: Event: Media Future Now – January 2008 Date: Tuesday, Jan. 15, 12:15-1:45pm This lunch session will focus on “Old and New: What they’re publishing and what they’re buying” — a panel discussion on how existing outlets are transitioning to the new [...]
Posted in Influencer Identification, Interactive Strategy, Social Media Marketing
December 21st, 2007Peter Corbett
2 Comments

[Video] Targeting the Social Graph

Peter Corbett, originally presented this at the the Internet Advocacy Roundtable on 12/20/2008. This video focuses on how non-profits can target their constituents via the Social Graph. The tactics presented also apply to consumer brands looking to engage their customers. Click to download a PDF of “Targeting the Social Graph” Did you find this video [...]
Posted in Content Creation, Influencer Identification, Influencer Outreach...
December 20th, 2007Peter Corbett
2 Comments

Speaking Engagement at Internet Advocacy Roundtable

Peter Corbett’s presentation at the Internet Advocacy Roundtable can be found here: More about the event can be found here: Internet Advocacy Roundtable – Winning with Widgets December 20, 2007 3:00 PM – 5:00 PM In a world where it is getting harder and harder to bring people to your website, we can now use [...]
Posted in Influencer Identification, Influencer Outreach, Interactive Strategy...
October 22nd, 2007Peter Corbett
12 Comments

Facebook Demographics Direct From Their System

Facebook just released an updated version of its “Flyers” advertising solution. The simple upgrade allows you to see exact demographic breakouts of the Facebook population and buy on a cost per click basis (watch out Google). Here are some interesting Facebook demographic facts according to their system: Download Source Excel File Here
Posted in Influencer Identification, Interactive Strategy, Social Network Analysis
October 1st, 2007Peter Corbett
1 Comment

3 iStrategyLabs Speaking Engagements in October

It’s been a busy Fall already here at iStrategyLabs, and it looks like October will be an exciting month as well. Peter Corbett will be speaking at the follow three workshops/conferences: iStrategyLabs’ “Interactive Strategy and Creative Workshop No. 1″ on 10/4 [Registration is Closed] George Washington University Executive Development Program “Offline to Online – Tourism [...]
Posted in Influencer Identification, Influencer Outreach, Interactive Strategy