Category Archives: Social Media Monitoring

July 19th, 2011 by corbett3000
2 Comments

Honest Cities: A Tasty Social Experiment Unlike Any You’ve Seen

When the much loved organic beverage company Honest Tea asked us what we could do to bring their Honest Cities experiment to the social web we saw a world of opportunity. Actually…we saw a map…of the good ol’ US-of-A. The details of what is one of the most intricate social experiential campaigns we have been [...]

Posted in Brand Strategy, Buzz Monitoring, Content Creation, Digital Word of Mouth...
June 24th, 2011 by DJ Saul
3 Comments

The SocialSphere: Data Visualization In The Motor City…of Germany

In the heart of Wolfsburg, Germany, adjacent to the Volkswagen HQ lives a mecca for auto enthusiasts, known as the Autostadt — featuring a customer pickup center and pavilions showcasing VW, Audi, Skoda, Seat, Bentley, Buggati, and Lamborghini. The museum houses treasures such as the original Model T, the millionth Mini, and even huge obstacle courses [...]

Posted in Experiential Marketing, Innovation Design, Our Work, Social App Dev...
February 4th, 2011 by Katie Lancos
1 Comment

FaceBowl: A Trash Talking Social Ads Battle

Shortcut: Visit Facebowl.us to Like which team you want to win the Super Bowl. Tweet this site. On February 6th, the Pittsburgh Steelers and the Green Bay Packers will go head-to-head in Super Bowl XLV. As that timeless date approaches, buzz around these two competing teams grows (compared to mentions of our beloved Redskins, the [...]

Posted in Buzz Monitoring, Content Creation, Digital Word of Mouth...
January 25th, 2011 by Audrey Matthias
9 Comments

LivingSocial: A peek into the analytics of world's biggest deal

We all heard about last week’s LivingSocial deal of purchasing a $20 Amazon gift card for a mere $10. Here @iStrategyLabs, it would have been blasphemy not to purchase one. Many other people must have thought the same thing because 1.3 million deals sold in 24 hours. If you do the math, that’s 100,000 deals sold per [...]

Posted in Buzz Monitoring, Digital Word of Mouth, Social Media Monitoring
January 25th, 2011 by Audrey Matthias
9 Comments

LivingSocial: A peek into the analytics of world’s biggest deal

We all heard about last week’s LivingSocial deal of purchasing a $20 Amazon gift card for a mere $10. Here @iStrategyLabs, it would have been blasphemy not to purchase one. Many other people must have thought the same thing because 1.3 million deals sold in 24 hours. If you do the math, that’s 100,000 deals sold per [...]

Posted in Buzz Monitoring, Digital Word of Mouth, Social Media Monitoring