Jun 28

Robert Scoble was in DC recently to meet with lawmakers to discover how technology is changing the way politics works. We decided to do some investigating ourselves at a party sponsored by CapitolValley, Scobleizer, WineLibraryTV, SomeWhatFrank, SocialTimes, Odeo, Freshbooks, and iStrategyLabs.

The resulting video contains only a fraction of the incredible insights we gathered from more than 30 thought leaders on this topic.

In this video:Your Host: Peter Corbett, iStrategyLabs
Interviewee 1: Andrew Feinberg, CapitolValley.net
Interviewee 2: Julie Germany, Institute for Politics, Democracy & the Internet
Interviewee 3: Alan Rosenblatt, Center for American Progress
Interviewee 4: Sarah Marchetti, OgilvyPR
Interviewee 5: Saul Colt, FreshBooks
Interviewee 6: Jonny Goldstein, Jonny’s Partay
Interviewee 7: Nick O’Neill, SocialTimes.com
Interviewee 8: Frank Gruber, AOL/SomeWhatFrank.com
Interviewee 9: Colin Delany, ePolitics.com
Interviewee 10: Robert Scoble, FastCompany.tv

Jun 20

Roughly 8 months ago facebook released their social ads platform and included a real-time audience segmentation tool that allowed you to see the universe size of the demographic/geographic/interests selection you’re targeting.At that time, I wrote a post called “Facebook Demographics Directly from Their System” showing some of the exact demographic breakouts provided by Facebook’s own user database and it turned out to be the most popular piece of research posted on iStrategyLabs. Judging by the thousands of hits, you all are thirsty for this kind of information, so here’s the update with a couple insights you might find compelling:

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Insight #1: Facebook experienced 32% growth in US users in 10 months.

Insight #2: Facebook is experiencing explosive growth in the 25-34, 35-54 and 55+ age groups. The 35-54 year old segment grew 172.9% in 10 months - the other two mentioned are growing at a rate of 97%+.

Insight #3: Major metropolitan areas are beating Facebook’s average user growth rate, and Houston is growing the fastest at a 170.3% clip.

Download Facebook Demographics 2008 as an Excel spreadsheet

What other insight would you like to know about the users of facebook?

May 16

iStrategyLabs exists to do two things: provide compelling interactive strategy/experiences for our clients, and to birth new ideas of all kinds. When an idea is good enough, it enters our labs where we combine strategy, capital and human resources in order to bring it to life.

Today we’re proud to announce the most recent graduate from our incubator: The Wired Ones - “A Lab for Digital Influencers”.

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This is a physical environment with a strong digital backbone that we’ll be plugging into music festivals across the globe.

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It will house Creation, Distribution, Socialization and Immersion areas for bloggers, sponsors, artists, and talent to interact and explore the last and greatest in music related technology.

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The first of these locations may include (pending final negotiations) Lollapalooza, All Points West, Austin City Limits, Bonnaroo, South By South West Music and others.

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For Bloggers:

You will be given exclusive access to venues, artists and equipment allowing you easily produce compelling content for your audiences. If you are interested in joining The Wired Ones as a participating blogger, please fill out the form at the end of this post. This space is YOURS and we look forward to bringing you together with your fellow media makers.

For Sponsors:

This space will provide sponsors with the ability to engage digital influencers through product demonstrations and other programming live in a music festival atmosphere. We will coordinate all aspects of production and brand activation. Bloggers, vloggers, web celebs, musicians and festival attendees will coexist in this space and may find compelling ways to utilizes your products and services as they generate media of interest to their audiences. Please use the form below to contact us so we can send you a full sponsors opportunities presentation with associated pricing.

For Festival Producers:

The Wired Ones seeks to bridge the gap between live music events, social media creation and experiential activations to generate greater reach to an international online audience of interested consumers. Through pre-show, during-show and post show media asset creation you’ll see clearly how The Wired Ones is the right digital bridge between the online and offline worlds. Please use the form below if we haven’t already spoken with you.

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